'What Is Visual Merchandising?'

'What Is Visual Merchandising?'
03:24 Jun 27, 2023
'Learn about visual merchandising, the art and science of presenting products in the most appealing way. In this video -- the first of a multi-part series -- I explain the goals and benefits of visual merchandising. In subsequent videos I will discuss the details (visual merchandising principles, types of product presentations, etc.).  Visit our website: Market Mentor Shopper Marketing & Consumer Insight: http://www.marketmentor.org' 

Tags: marketing , Visual Merchandising , store design , shopper marketing , Market Mentor , Claus Ebster

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